Blog you on a competitive niche? Do you want to distinguish you from other blogs in the same domain? Miss you discipline or ideas in the writing of your articles? You ask yourself how you could get a clear and strong editorial line?
You want to discover the trick that you differentiates from other blogs? You want to know what will allow you to write in continuous? Follow the guide…
Often a slogan is a phrase or a few words that resume fully the purpose of your blog. Normally you are supposed to be thinking of any early but you can also change or find it along the way.
The advantage of a slogan is that it becomes a thread for your articles. You no longer a watch your slogan to find views and keep a coherent for your blog background. If you find your slogan from the beginning you will an element in addition to brainstormer on your categories and type of items that you will write.
The interest of a slogan also is to explain, in two sentences, the objective of your blog has your readers, partners, friends and other people that meet you. It is a good idea, if it is short enough to put on your business cards.
If it is unique (and it is better that you brainstormiez enough that it is), it you differenciera of the other blogs in the same domain. For example, you can take a different angle or even a way to deal with the unusual subject.
A slogan allows also to create a community although specific on your blog. It follow you for your achievements, your adventure and your wishes with your blog, more than for the info in themselves.
Sometimes you do not have many ideas of slogan for the start of your blog. In other circumstances you may exchange of editorial line in the workplace blog.
In these cases the you can reflect has a slogan that will match has most of the articles already written. Or, where you divide your blog in two or three blogs, appropriate to the articles of your new theme.
This is not problematic if you don't change every 6 months. It is even interesting to do this kind of choices along the way to refine your project, your editorial line and therefore the slogan which the represented.
It is in one sentence.It resume the objective of your blog.It is easily understandable.It has everyone, even the neophytes, whether what speak you.To the extent of the possible, it uses simple words.It incorporates a human dimension for which your community may be enthusiastic. (optional but advised).
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This therefore is a short article which allows you to know the benefits of a punchy slogan. It teaches you also create a slogan quickly with a bit of brainstorming. And you, you have a slogan? Do you think that it is essential to position your blog?
