How to optimize images to improve the SEO of your blog

Under this title so complicated is something as simple as we do with the images of our blog to help their positioning in search engines. A few simple tips that provide you a good amount of traffic extra if you use them correctly.

Becoming increasingly is more frequent use Google images search, on the other hand, you do not pay the minor to all that we have in our blog and someone could find somewhere to stop accessing our Web site. Besides, well used, can improve our positioning in the search for text, because the images should be considered as other keywords that would help our positioning. Then we'll see how an image can do more than decorate our blog.

The following tips can both be used to improve the ranking of a blog, a website, or a single article:

Changes the name of the file you have on your pc: this is the point more basic that we must take into account, and that, if still had not applied, more fast will notice. For the seeker, the name "IMG0025.jpeg" says it absolutely nothing. Instead, imagining that he is, for example, a picture of a ball, if we change its name to "soccer ball" the search engine may become the idea of what it will find there. If the theme of the image has little to do with other keywords that page in particular, it is almost better to avoid becoming overly descriptive to not confuse search engines.Uses images related to the theme of the site: this was referring to the previous point. If the name of the image to serve as another keyword to attract visitors to the site, little help us if nothing has to do with it. To put a silly example, in a blog about dogs, avoids putting an image of a skyscraper that will not attract animal lovers...Do put tags ALT: and your diras…?That - is an ALT tag? Let's say it would be what we could read in the event that the image will not be shown. Explained bad seriously as you describiriamos photography or drawing in question to a blind person. Also it is a good source of additional information for the Almighty Google (or other search engine) in his absence. If possible, you should try that the title of the image and its ALT attribute are different, because it's that it complement, and not repeat the same twice.SEO friendly images: If you use WordPress and you already have a good amount of images that aren't optimized, with the help of this plugin it will be. It is always better to do it manually as elegiras exactly that words used in each image, but if it is impossible due to the large amount, this plugin used words of the title to apply to each image.Using images as links: is using images with keywords related to the article to which the link is directed. Said more simple, be sure to link the images to pages that are perfectly related to them. It is understood that I am referring to pages on your site that you want to optimize.The size of the image: this aspect is very important, and not only refers to the final size of the image in the publication. Before you upload it to the blog, the image should now be the correct size, since but, although her do more small a time in the article, its "weight" will remain the initial. It must be taken into account that the loading time of the page is another factor which we must bear in mind, and not just for the seo.Hosting the image on your own server: believe that "save space" using an image that is loaded from another blog or website, always will have more value a image hosted on your own.Uses a legend to the image: If you work with Wordpress, of form, fast can do so from the same site in which you insertaras ALT tags and elegiras the location of the same. Although it is not as important as the title or tags, never this of most use a descriptive legend just below.Photography or drawing format: Although personally yet I have not posido check on several occasions I have read that there is a better consideration towards format images *.jpg or *.bmp before others, as for example *.png.You do not pass with the images: unless you have a photo blog or similar, it is not recommended that more than 25% of your site is graphic. Abuse of graphics in comparison with the amount of text can damage your site more than help you, so you know, uses images, but that always prevails the text.

Work on the internet: the web analytics specialist

The web analytics specialist and an expert who deals with the collection, aggregation, processing and interpretation of statistical data relating to users ' online behavior. And objective analysis of web-namely of activity with regard to the analysis of the audience of web content-give a meaning to user behaviors on the net and in function of this change the editorial strategies in order to offer users more content in line with their expectations. Let's see in detail how a web analytics specialist and what are the pathways to pursue this profession.
Working as a web analytics specialist tasks:
The web analyst and a profession crossroads between data analysis and web marketing: who works as a web analytics specialist, collects and analyzes data relating to the performance of a site or most web sites, he observes behaviors to assess the level of accessibility of web pages on search engines, which were any web marketing initiatives that have generated more traffic, such as the information you are looking for in search engines and have conveyed users on the pages of the site. The collection, sorting, and interpreting data give way to the web analytics specialist to understand if the editorial work on the web is giving results in charge, if the various investments in promoting online or in email marketing work, if there are pages on the site where you experience a problem of visibility or usability, what are the most profitable keywords. The instruments used by the web analytics manager for interpreting data are real web analysis software such as Google Analytics, Firestats or Academy; through these tools and can monitor access to a site, outline the type of audience and the navigation paths for users, track conversions, evaluate the "answers" to email marketing campaigns.
How to become a web analytics specialist
The requirements to undertake the web analyst profession are certainly good foundations for mathematics and management and analysis of statistical data and specific skills course. It is also essential to the acquisition of specific knowledge regarding web analysis and usages of this activity with a view of optimizing online business: in this regard are numerous web analysis courses in the classroom or online and can attend, some of which are organised by the training centres of company development of the above-mentioned analysis web software. Academy for example, through its Division Web Analytics Academy organizes courses for the web analytics specialist, as well as Shinystat (also creator of the software company for web analytics) does with Shinystat Lab.

For those who do not have the possibility to attend a real classroom, Romaexplorer offers a course on web analytics online through its e-learning platform, aimed at aspiring web analytics specialist but also for professionals who want to take care personally of the analysis of the data of your website.

Better than a form, better than a popin, a dedicated page!

You know that to keep in touch with your readers you need create a list. For a good list you must develop your forms on your blog, see same use of popins. But do you know a technique that transforms still better than a simple form? It beats even the results of the...

You know that to keep contact with your readers, you need to create a list. For a good list you highlight your forms on your blog, see same use of popins. But do you know a technique that transforms still better than a simple form ? It beats even the results of the popin!

To discover this technique, follow the guide…

I have already spoken several times of the effectiveness of the popin to a simple form on your blog. In my case, after many tests, the popin brings far more entries than a form. However the difference is not huge. This is 1-4% gap. On 100 visitors this makes therefore 1-4 registrants more.

I continue my tests to improve this percentage. A Council of http://www.referencement-gagnant.com/ in stone the # W2C11 I for example spent thedisplay of the popin to once every 7 days. I test also of all small changes of behaviour for each popin (animation, display after X seconds lightbox or not).

Indeed I am testing using a simple popin and a lightbox (popin with the background is grey) and there was no difference. I have therefore preferred to select to implement a simple popin (with transparent background) because it seems to me less intrusive.

Since the establishment of my training AWeber, I test a third method of recovery of the addresses of the visitors: the dedicated page. In fact, I didn't at the beginning that it would so transform. And yet after several weeks, the launch of my AWeber poster 14.9% of registered training section! It is nearly three times more than my best form.

Of course, you could tell me that this number is skewed by the fact that of the first day of launch, there were more than 20 entries. In this case I can also talk about my page "What first?". This page brings together all relevant to the new visitor information (newsletter, connection, FAQ, articles written elsewhere, contact).

On this page, first I present my newsletter and brings me between 7.9 and 13.2% of registrants (split current test). I had also spoken of joint venture a few months ago and this page is to 23.5%. Finally, my landing Facebook page (after you have clicked on I love), transforms to height of 19.7%.

I have my idea here above. Indeed, as when a user is a well research says on Google, when a visitor clicks on a page well clear of your blog, it is much more likely to perform an action that you have chosen.

Thus if a new reader wants to know how to get started and it goes on my page "by what start?", it is quite normal that it enrols in my newsletter (and therefore receive bonus gifts). It may quickly have access to a multitude of good information for… start

It is the same for my (article) page dedicated to my AWeber training. If someone clicks on the article (that it comes from Google or a referring site), it is necessarily interested and therefore it is not abnormal that he enrols in the list.

And you, you use pages dedicated to less registrations to your lists ? What do you think of the results of these pages? Do you have ideas to improve them?

New business with Internet: online franchise

The possibility of selling online, has opened new frontiers and there are many marketing activities that flourish on the web. Some employers choose to handle articles that belong to different production houses. Others, for greater security, rely on a well-established brand, adopting the rules of the franchise. Let's see what the online franchise.The franchise online and a formula of cooperation among entrepreneurs for the distribution of objects and services in Internet, which is an affiliate and the exclusive sale of goods produced by a single parent. Online mode allows you to reduce operating costs to which they are subjected to traditional exercises (management fees, rent of premises, staff) and guarantees a certain visibility due to the prestige of the brand. Earnings can be substantial, although the parent company holds about half of the revenue on sales. But how to make a franchise online and what are the areas on which it is possible to bet? Let's find out in detail.
Open a franchise online: how to proceed?
The first thing to do, if you want to open a franchise online, and choose the type of activities that focus. We must first decide whether to orientate themselves on the sale of articles or on the marketing of services. Through the Internet you can distribute everything from clothing, to vacation packages. There are also companies that offer franchising activities for the supply of services which require special skills. To help you choose, you can see the Yearbook of the franchise, a guide that provides guidance on the main activities of franchising, on sectors which offer greater guarantees of income and average costs of investment. Once you find the field in which to operate, you must decide which brand trust. Get behind a solid and well-established company can ensure better economic success. The affiliate will be through a franchise agreement, whereby the franchisee, franchisee, will get called the concession for the use of the mark, the necessary know-how, basic tools for the start of its activities and constant assistance. For more information about the advantages and mode of affiliate, you can visit the Internet work.

Franchise online: for those who want to focus on services
As we already mentioned, the franchise online provides not only the sale of articles, but also the management of services. And the case of online travel agencies, activities that are taking on the web. For many, represent a unique opportunity to start an activity in its own autonomy in managing their time and based on an investment is virtually zero. Incoming Project offers you the opportunity to pursue your profession by becoming online tour operator in franchising. The project includes the brand affiliation, the technical platform on which to operate, support and training courses. There is, then, the possibility of managing franchise services related to activities of consulting or professional services that require special skills and qualifications. And the case of web agencies in franchising. Franchise site explains how to open a web agency online affiliate, referring to the brand IT Network. The franchisee can move between three different areas: web marketing services, web design, web applications and IT products.

Original ideas for the development of an online franchise
On the web you will find many interesting ideas and proposals to start your business in franchising, both in traditional and online modes. Would you like, for example, run a flower shop? Orchid offers Staff training, market analysis and the opportunity to affiliate with the own brand for the sale of exotic plants. Affiliate Agreement provides for technical and commercial assistance and the activation of e-commerce service. For fans of the national sport, however, comes an opportunity by Ultras fans. The project foresees the creation of a network of community online dedicated to football, 51 Italian teams of Serie A, Serie B and Lega Pro. The franchisee will have the task of offering services and exclusive products to fans and fans of football and will autonomously content devoted to their community. Finally, if you're not linking your name to the market of eroticism, we recommend an activity certainly viewed: handling a sex shop on line. Proposals come from the affiliate site Sexy franchise.

You think a franchise online can open up new avenues and professional opportunities? Choose the sector on which point, rely on a solid brand and feel free to start your online marketing activities.

The newsletters do not work. You understand?

Throw your mailing-list if more than 2-3 year communications contain the names of people who probably hate you. Christmas greetings, Ferragosto, a valid communication. This and how ordinary people can receive their e-mail.

You don't believe? Read on.
In 2010 the main enemy of the internet and unsolicited advertising or SPAM. As almost always, but it seems that, as in the best stories, the trash is the supervillain who never dies and resurrects increasingly strong. Computationally the natural selection that has had to face and huge. He learned about the tools that creep on the sites and the ways in which not be detected in the mail. He learned to read the captcha more simple, to make transactions, to become an image not to be read in the contents. In evolutionary terms could be considered a beautiful creature, spam.

In a recent web seminar and found that the most important change that Google is implementing in its algorithms is the increase of cases of ban to sites that try to distort or algorithms generate/publish spam. The use of original content and valid than little useful content doped or must be preserved by any means.

And ' how to make zapping in television, if you find something interesting every remote support channels 35 and quit or make other (ok, maybe not and fitting). People if he continues in this way will stop to check mail and maybe you lose even something useful or interesting, or perhaps, in the heat to delete a Monday morning, will erase without realizing something had to be read. In the best cases will begin to associate reading mail to annoying and negative.

The mail should be used sparingly, as sms. The ease with which it can connect does not require a connection. The silence, and gold. It's like personal spaces whose invasions are always punished sooner or later, sometimes even rudely.

I think that perhaps it would be better to pay to send email ... probably would be more careful in what you send. As you understand I hate all the newsletters, without distinction:

ALL THOSE who had requested and which I have not managed to disconnect, THOSE to which I have sold my email in exchange for a manual or a white sheet, THOSE that I propose discounts, promotions, news, previews, and obese and soprattuttoQUELLE of BBW that deal for sick beautiful girls in the East that I want to know and visit Italy.The point and that, if we really care about what we find ourselves alone. We are men not?

The newsletters are rather like those girls who say "I enjoyed tonight, I call you soon" and that you are and make a living on their own initiative, without anyone willing to hear them or see them. At the moment less appropriate type while you are messed up, or you are thinking of nothing else. You've seen "the truth and not sneezing"? Behold, and even so, there are no exceptions.

JUST NEWSLETTER! But don't buy it more advertising on institutional newsletter, industry associations. You don't need. No one reads their communications and the few times that are read the publicity have value zero. There was a very cute telefilm called Hustle, the genes of the scam. This is for me the newsletters follow a similar principle: people want to get AS MUCH with no effort and is spending SO MUCH without any result.

Of course, what you say might be really exceptional.If so PLEASE ENTER THEM, but in your site, and promote the news on Twitter and on social networks like Facebook or Google. If sara deemed interesting eco avra and your site guadagera as well as visibility. Write on a page that is not on a communication that is rejected.
But to work must be interesting (and well written) otherwise and should not say anything. The silence and gold.

Not using old methods of advertising in new ways that get results. Webmarketing and powerful, but not this.

Must be the genes of these graceful newsletter promoters. Why Google adwords I mica I sell so well, and yet the advertising form with the best quality price ratio and especially with a measurable ROI, really.

5 quotes applied to blogging success

No such midweek as a quick boost to to motivate. Perhaps you ask what is the success in blogging? How to get there and especially how to not let down along the way? Here are 5 quotes that I took the time to decortiquer...

No such midweek as a quick boost to to motivate. Perhaps you ask what is the success in blogging? How to get there and especially how to not let down along the way?

Here are 5 quotes that I took the time to decortiquer to apply to blogging. To discover, follow the guide…

Much revent of success. In my view, the success cannot be achieved only after a succession of failures and insights. In fact, the success represents 1% of your work that includes it, 99% of what may call failed.

Soichiro Honda

In blogging as elsewhere, success comes not by chance and does not fall from the sky. Save your life, live your passion and succeed in the blogosphere to much work.

And more and more, to produce quality content and promote it is no longer sufficient. It must be original, add your personal touch, you sell, have views, gathering a community. Short work a full time for some.

Success always leaves its mark.

Anthony Robbins

Principle n ° 9 of the book "Success according to Jack" tire of Jack Canfield. All has already been made, it will do nothing to reinvent the wheel. Learn from the larger, well choose your mentors and follow their exploits. Test what works.

Base on the existing but do not copy! Ask those who have managed how they have done and apply the theory to your own case.

Anyone can sympathize with the sufferings of a friend. Sympathize with the success of a friend requires a very delicate nature.

Oscar Wilde

It is easy to show you empathetic has the pain of another person in hoping secretly ca never arrives you. It is much more difficult to show you happy for someone who has succeeded when yourself pataugez in the semoule…

No listen, therefore, not the criticism of your critics. Often they would strongly like to be your place and lack of can discerned with reality. Nevertheless made sorting because some negative criticism worth to be ecoutees so that you can you improve. However they are relatively rare and not be devoilent only when the person who has nothing to win.

Do not run after the success, just do what you like and what you think, and success will come alone.

David Frost

It is the repetera never enough. The most easy, rapid and sustainable success comes from the passions you have. When you've something, any work, any test, seems anecdotal and easy easy to the pleasure that you remove.

This gives you therefore the opportunity to go still further and you exceed. But also to overcome all dangers and failures to achieve success.

The success is the result of hard work accomplished little little, has both a day.

HAL URBAN

The success do not the day the next day. He can't also after having done one big action. The success is a suite of small daily steps. Placed end to end is the realization of your goals and your projects are your success.

This is therefore a few sentences which I hope you boosteront. With the winter you need a little help to the moral (and a the hot saw that my radiator comes from me lacher…). And you what do you think of the success in blogging? Do you have mentors bloggers pros who manages?

How to get your blog to be penalized by Google

Now imagine if you've got up here has not been looking for ways to be banned in Google or penalized in some way by the search engine. You liked more or less, but if you want traffic for your blog, dependeras in greater or lesser extent of Google, and if you fall you well, you should comply with their particular ethical code.

So, if you want to avoid the penalty of your blog, and a dramatic drop in the positioning for some of your keywords, you should avoid at all costs any "tip" of which you expose in the list. Having said that, I leave you the tips that you should follow if you want to be punished by the search engine. Copy contents: is a very simple way of getting being penalised. If you want to happen still more quickly, do not limit yourself in copy and paste outside content, do so also with your own. Filled with several pages containing exactly the same, and copy long paragraphs or even entire articles to achieve your goal.Da cana to the cloaking: we understand by this technique the to do one thing to the robots of another different visitors and search engines. You can believe that your blog is about wild animals and then to find an article with miraculous ways to make money online. Disenas a site of efficiently and then indicate to Google that content should take into account and which cannot read. Through redirects conseguiras your goal of trying to fool the search engines, and also your precious penalty.Nightingales keywords without relationship with the content: although they are becoming less important to Google and other search engines, sure will want thank you for a copy of the words more interesting of the dictionary in the form of keywords. The less related to your content, better.Use any software you write for you: there are several programs that, after you copy text from a page you like, program are massaged some other Word and return you "new" content. Google is very good detectanto this kind of traps and easily seras hurt your positioning in a matter of a moment.Distribute viruses, Trojans and malware in general: in this way can reach get to stop appearing in the search engine completely, because atentaria against the safety of the users. Maybe that you are distributing this type of content without knowing it, so it's good to occasionally do a checkeo to the blog. Oups!, I wanted to say that you never try to be clean if you want to stop receiving traffic through search engines...Hides the text: the way known to do so is writing a lot of key words using the same color you've chosen for the Fund, in a way that your visitors not as veran, but search engines if. This old method gets a substantial penalties to cumpliran with all your expectations.Abuse of advertising: fills your space with ads of all kinds. Since the arrival of Google Panda, still has more in mind and will be a good way to start to fall sharply on what a SEO refers.Don't forget to link exchange: everytime someone link to your website or blog, do the same shall without thinking you, regardless of the contents of who you link, its pagerank or anything of the sort. You must participate in all programmes of Exchange (links, others leave them for the intimacy of each one) that you can, as it has always been more important quantity than quality.

Do you know any more than forms ensure that your blog is banned by the search engine? Leave your comment! And, of course, if you don't want to make your blog the penalized, but if one of your acquaintances, don't forget to share these tips, insurance that you it strucked!

Tips to keep your blog secure and well protected

Blogs tend to be a white easy to computer attacks, as more and more popular, and the security flaws tend to be the same in most. If you want to close the doors to potential hackers or other unwanted visit, you should follow these "tricks" of security for your blog. In a home in general talk about measures they can take to any blog and more to front according to specifying if you use Blogger or WordPress.

Look after your password: to begin at the beginning; If your password is the name of your blog, or something easy to guess, and it can be changing. Attempts to use a password Alpha-numerical (letters and numbers) and, if possible, alternating uppercase and lowercase. The ideal would be that you had, as a minimum, 12 characters. If someone wants to access your blog, get to know your password opens all doors. Finally, avoid using the same password for everything...Change your password periodically: it is important that each x time, modify your password entry to make things even more difficult to unwanted visitors.Monitors with the transfer of data from the computer: upload files to your blog can be a nest of viruses and Trojans if not the check before. So that, before protect your blog, protects your computer.Backup: not only the do before making a major change, because you never know when you could lose all your work. Although it is not a trick to prevent attacks, at least, you can recover your contents in case of being attacked.Use a good hosting: when I talk about a good web hosting, in this case, I mean one that this protected well. Normally, the companies best known are quite preparadass. If this is not your case, find out what kind of protection have.Comments: to harm your blog, is not necessary to get inside. They can duplicate large amounts of content on your site through comments either fill you links. Controlalos to avoid that your seo is affected.Update WordPress: this is the trick more simple to carry out the entire list. On the other hand, a high percentage of blogs do not update your version of WordPress. In addition to new features involving the update, there are always security enhancements.Rename the entry to the desktop: by default this will come as admin. If someone wants to enter in your blog, the first name that attempted to test sera admin (pure statistics). Thinks that if access to the desktop of your WordPress requires a user name and password and already rules the name, will be half way to achieving its goal.WP Security Scan: this plugin offers solution to problems basic security that may have your WordPress blog. After update you, install this plugin, it is a good way to start a blog more secure.Limited attempts to guess the password: using "Login LockDown Plugin" (another plugin for wordpress) you can limit the number of times that you can try matching the password. It may be your own wrong once scribes, even 2, but no more. With this plugin you can choose the number of times that will be allowed to make mistakes in how to write the password refers.Protects the file WP-config. php: If you have no idea that it is this file and protect it in a special way, in the found all the information concerning the user name and password, among other things. It is as simple as adding the following code to the file .htaccess in your blog. # protect wpconfig.phporder allow, deny from allEvita who know the plugins you are using: a good way to get head into your blog is by means of plugins you install. Avoid that people know which you have and which not, you must insert a file index.html in the folder of the plugins, so that these do not appear listed once accessing the directory, and in his case, it appears this page empty you've inserted. The plugins folder is located inside wp-content.Use the permissions: If you want someone carry out any task in your Blogger blog, did not give him your user name and password to access. You can invite him and appoint him Manager, and limit permissions later.Don't allow third party access: some online applications not you asking your access data directly, you asking permission to enter. Not be if I mean, an example of this would be when Facebook asks for access to your Google account to search for your friends. From the same page Google access configuration of your account and in the section on "security" to authorization applications and sites. From there you can see who else it has access to your data.Uses multiple users: in the same Blogger account can have multiple administrators. If anything, creates some other administrator with your other mail accounts.

So, in case of losing control of the main, you can return to access through one of the others.Fill out the recovery options: you can enter multiple addresses of mail, phone mobile, secret question, etc. To access these options come into https://www.google.com/accounts/UpdateAccountRecoveryOptions. It goes without saying that you must do this before suffering an attack...Saves the code verification: when create a new mail from Google, you will receive a first email welcome that includes a code verification. Where other forms you have to recover your account fail, having saved this code will be the only thing that saves you.Tanganika have own domain: If still don't have one and your project is seriously minimally, do not wait any more. Transferring your blog is very simple and not lose your Google Rank. Only you should go to options and change Blogspot for your own domain within the publication options.Watch widgets – especially if they are not supported by Google. You could be malicious javascript around on your blog. Make sure that the source is reliable.
Do do you think of anything more to add?You've had some bad experience on your blog? Leave your comment!

News for the web: online journalism courses

Make information in the era of the web, means mastering new languages and new tools for dissemination. Anyone involved in journalism, networked, cannot ignore the principles of on line communication and techniques of writing for the web. Let's see how it becomes information professionals on the Internet thanks to online journalism courses.For some time now, the information travels on the Web. Digital magazines and online newspapers allow readers to access the news quickly, for free and in real time. The Internet has revolutionized, in essence, the way to be informed and to inform. But what this entails in terms of writing? The web requires news brief, concise and detailed. Glossary of distance and editorials Groovy are a distant memory of printed paper. Online journalism has very precise rules: summary, immediacy, simplicity. Even large newspapers, while keeping hordes of loyal readers, have turned their attention to the web, while parallel to digital newsrooms. Let's see what are the rules of journalism online and which training courses to become information professionals on the web.
Online Journalism: principles and rules
The network presents specific communication needs: internet user requires news brief, immediately accessible and readily available. An article designed for the web must take account of the peculiarities of the medium: adopt a style that is simple, avoid unnecessary circumlocution, allow the reader to navigate through a coherent and logical path. Anyone involved in online journalism must speak with clarity, structure the text effectively, use keywords that allow the article to position itself adequately in search engines. Must also take account of the requirements and modalities of use of those who browse the Internet. The web page does not catalyze the attention of the user, so it is important to use small devices that make reading more comfortable: divide the text into short paragraphs, use link for any insights and insert titles that summarize the content effectively. On the site, find a guide Mediatime techniques of writing for the web and the rudiments of journalism online.

Online Journalism: learn the basic techniques
Online Journalism requires specific skills and there are many training institutions that, over time, have enabled the ad hoc study programmes. For those who wish to refine the techniques of writing for the web and learn the basic principles for drafting reports on the Internet, the Nine Road Association, sponsored by the Assessorato alle Politiche Giovanili, municipality of Modena, offers an Online Journalism course of short duration. The course teaches how to structure the articles for the web, starting with the identification of the target destination, up to the elements around which to build the news, titration, the Division into paragraphs, the use of the link and media files. For those who prefer the e-learning, however, the European Telematics Academy offers an Online Journalism course lasting 24 hours, with the possibility to carry out practical training at a digital editing. The project is aimed at professionals who aspire to work at press offices, publishing companies and digital newsrooms. Allows you to learn the techniques of communication for new media, create and manage blogs, use new channels for communication, acquire the main rules of journalism to the web.

Online Journalism: higher education
The figure of the journalist could web is gaining its own dignity and several universities provide targeted training pathways. Presso'Universita di Urbino and active the degree course in publishing, Media and journalism. The course includes lessons and multimedia communication related to the use of digital technologies. Objective of the training and preparation of graduates specialists able to work as journalists in different sectors of the publishing industry, cultural industry and media. Education helps you learn the techniques of writing for new media and learning to build Hypertext and multimedia products for online journalism.
The LUMSA University in Rome offers a Master's degree in journalism from the duration of 24 months. The training prepares his role as a journalist at on-line and traditional media and provides internships at newspapers, news agencies, radio, television and online newsrooms. During the internship, recognized by the national order of journalists, you will explore the techniques of radio journalism, television and online, you need to operate in the various areas of journalism. It is expected, moreover, conducting and teaching modules in English.

Work in web design: web designer portfolio

To work in web design should be equipped with adequate professional background. The portfolio of a web designer enables you to certify mastery of graphics software, knowledge of programming languages and familiar with the principles governing the communications network. Everything through projects and jobs previously made on the Internet. Let's have the credentials to work in web design and how is the portfolio of a web designer.If you are a web designer looking for work, you will need to demonstrate that companies owning a portfolio worthy of note. Bets on the work previously carried out on the Internet, including any links that enable breeders to evaluate your projects in view of the possible interview. Choose the best work, those who do stand out your aesthetic taste and demonstrate a certain capacity in designing accessible navigation paths and easily intuitable. The creation of a site, in fact, require special attention to the needs of the user and your projects are accessible, more companies will be affected. Within the curriculum also emphasizes dates to your academic education. Graduate certificates and master specialist will, for sure, appreciated. We try to understand what are the elements that make palatable the portfolio of a web designer.
The portfolio of web designers: how to enhance your work
The term portfolio summarizes the experience gained from a professional within the scope of their specialist skills. The portfolio of a web designer is the list of all work undertaken in the context of web graphics and is important when you are at a company, candid allow breeders to see before any interview. Of course, it is difficult to attach documentation of this type to a curriculum, then it is appropriate to use a digital format or post their profile online. If you use a traditional curriculum, however, the preferred format in pdf and the links to web pages designed by you. If you had previously published material online, you can use sites like Carbonmad and Behance. These are platforms that allow users to publish and share your own projects on the Internet.

Web designer portfolio: better if accompanied by a good curriculum
Once you have reported your working experiences, given prominence to your academic education. Include your portfolio with information about the courses for web designers, especially those that the acquisition of programming languages HTML, XHTML and CSS. Reported, moreover, the degree of knowledge of the leading charting software (Photoshop, Flash, Illustrator) and knowledge of programs that allow you to animate images processing three-dimensional products. If you think that your profile is quite palatable, enclosed with a high training course or a graduate master. Universities and Academies are often graphical professions and many structures and can find ad hoc courses. The Scuola Politecnica di Design in Milan, for example, offers a Master's degree in Web Design for one year, with insights on the topics of online communication and a guide to using the tools and software to create sites, mobile applications and multimedia. The Trail includes design laboratories and acquisition of skills related to programming languages and XTML CSS design. And provided further in-depth study programs Dreamweaver, Flash, Photoshop and Adobe applications. In the city of Rome, on the other hand, PC Academy organises a Master in graphic advertising, editorial and Web Design for 168 hours. This is an intensive course that develops the themes of the advertising and publishing, integrating them with the techniques of web design. The course, taught by Adobe certified instructors, provides the tools for the realization of complete communication projects: from the photo, a logo; the pagination of information material, to the creation of websites with animations and interactive content. At the end of the training course, students will have the opportunity to test the skills acquired through the realization of some projects and web publishing.

If you intend to apply to become a web designer, do not underestimate the importance of the portfolio. Allowed companies to evaluate projects that bring your signature and attach a curriculum vitae palatable and detailed. Your web designer portfolio greatly embellished it prove.

Made sparkle your tweets with Twitter Simbols

Although I prefer Twitter a Facebook, I give them a common defect, lack of aesthetics at the level of the publications. Wouldn't be interesting to be able to insert real smileys or various symbols and special characters in our tweets? I went hunting services to egayer a regardless these monotonous articles online and here is what I found: Twitter Simbols...

Twitter Simbols offer real added value has your preferred microblogging service allowing to insert in your tweets, hundreds of characters special and symbols including smilies, directional arrows or signs of the zodiac.

You redigez your message (in under 140 characters of course), you insert the symbols of your choice and then you connect Twitter Simbols has your Twitter account. Your happy publication is sent automatically on your timeline.

Twitter Simbols puts also has available a bookmarklet. You do that a drag/drop in your Favorites bar in order to use this tool since any internet page.

Symbols Twitter bookmarklet

If you are not fan of services a distance, I can offer you Twitter Symbols for Google Chrome, an extension adding a sort of tab directly on the official website of Twitter. Attention, smileys and other symbols are of lower quality.

Try Twitter Symbols for Google Chrome

And for those who would not even search in the archives of this modest blog, I invite you a try Facebook Symbols, a site for exactly the same things but this time above and as its name indicates, for the social network Facebook.

How to remove the arrow from a shortcut on Windows 7

If there is something that I repugne on the interface of a Windows system are the small arrows on the shortcuts icons placed. It is ugly and more, ca serves strictly nothing! Generally, everyone knows what its shortcuts, no need to add this kind of unnecessary features.

If you are in agreement with me, taking things serious and desactivons all these arrows on Windows 7... satanees

1 / Download archive "Zip" below then uncompress - on your computer. The latter contains all the files for the deactivation of the arrows for Windows 7 (32 and 64-bit).

Link to the archive

2 / In archive previously I, reperez file "Blank.ico." The copy and then paste it into the following folder: "C:\Windows".

3 / According to your operating system, open the file "SuppressionFlecheWindows [32] .reg" If you have Windows 32-bit and on "SuppressionFlecheWindows [64] .reg" If you have the 64 bit version. This action will interact with the registry of your OS to add the necessary key a suppression of the arrows from shortcuts.

I invite you edit a ".reg files" to verify that they contain no malicious scripts to the case or you would me not trust...

A first window will then appear. Click on the button "Yes" to allow the amendment, and then click "OK" when a second window will open.

4 / Restart your computer to apply the changes and admire the work

For one reason or another, it is always possible to return backward. Here's how:

For Windows 7 32-bit, back in the archive I above and simply click on the file "ActivationFlecheWindows [32] .reg".

For Windows 7 64-bit, is a little more complicated. Indeed, you will have to remove a key from the registry manually, but have no fear, I will explain you everything.

1 / Open the "Run" command has the help of the "Windows" keyboard shortcut + "R" and type "regedit" complaint in the field provided for this purpose. Then click on the button "OK".

2 / The Windows registry is then opened. In the left menu, find the folder "Shell Icons" located in:

-HKEY_LOCAL_MACHINE
-SOFTWARE
-Microsoft
-Windows
-CurrentVersion
-Explorer
-Shell Icons

3 / In the right column, delete the key "29" and close the window of the registry.

4 / Restart your computer to apply changes and thereby find the shortcut arrows.

How to work on your blog every day?

How to work every day to your blog without doing a burnout? Why forward in blogging on a daily basis rather than once "a good coup"? Do you have a plan of "small not to do" for never losing with your blog?

To discover 3 tricks that you can always move on your blog, follow the guide…

This article is the boost your efficiency event organized by Cedric of virtuoso Marketing.

When you are blogger the most important is your content. The problem sometimes is that you do not have the time, not ideas or that is not the time. Yet there is a simple solution for writing articles quickly and easily: have a stock of ideas.

To find ideas here are several methods:

Then personally, I directly created a new article on my blog for each idea that I found. I indicates a title (temporary or not) so some ideas and links (if I was inspired to do something, or if a site is the result of a search). Sometimes, when I'm really "in the mood" I added also a draft plan.

So once I have all these articles just start the day or "I am lazy", little time or ideas don't, I need to open one of my messy articles and then to the finish.

Second way to do something for your blog is of… read. Get books that have a report with your theme (for example for me WordPress Bible or succeed his web referencement). Then put a timer and make sort of read for at least 30 minutes.

In addition to the books of your niche did not hesitate purchase motivational books. I have found particularly good in this area: 4-h week, Art to go has the essential or even that I'm reading: the success according to Jack. These are books that will suit everyone and help you be always Plumb for managing your blog. They help you get out of bad passes and you will open new doors.

Three reasons:

The reading will bring you new ideas. You can be noted, age your progress on a sheet that can also serve you brand page.Daily reading will allow you to improve your writing (spelling, grammar), refine your style but also to study the "formulas" that walk.Reading some books of your domain will allow you to achieve the record on your blog bringing added value and more articles.
Has your community is one of the pillars that will allow you to increase your authority and prove your expertise. It is essential to regularly in order to advance.

Once again, three ways to do so:

Respond to request for help emails indicating good resources or by directly giving a helping hand. You can even make you a customer if the "boost" is really large.Participate in forums or questions are often asked questions. I do it for example on WED and I try to respond has at least one topic per day, not what would be to "show my presence".To respond to the questions in the comments and possibly prepare articles in response to some questions returning.
In the end, it takes you 1 h 30 to work on your blog every day. It can be published much as ca, especially those who already has a time use charge. But ca seems indispensable. Read or find some ideas that can for example be at the time of transport. And you can help the community during a lunch instead of going on youtube.

And how do you work on your blog regularly? Me I try to concentrate on these three points even if it is not always easy. Do you have a specific organization?

Gadget for your blog with which to make photos to readers

If I know minimally you know that I am not too friendly to gadgets, widgets and plugins useless to a blog, but this case was worthy of mention (at least me it seemed). With this gadget dispondreis of a space in your logs to anyone who wants to be you can take a photograph, and not anyone, always you can gossip that have made others. It is a curious way of putting an end to the readers of your site, and, while not going to spend a space in the sidebar, that less than a small post.

To begin with, so if you use WordPress as if we use Blogger, we need the html of this curious object code. So...

The first thing we do is go to the website of Trombiblog and register. A problem that can be found by accessing for the first time is that the page is in French. We can change it to English using the flag in the upper right corner of the page. Of Spanish na na.

Once registered and access to the web for the first time we are several configuration options (and the code to copy to the top of the page). Will be as simple as deciding that phrase used to call the attention of the improvised photographer, and the colors of the aparatejo, as well as if we receive an email every time that you take a new picture, if we allow comments, etc..

Voluntarily request you the address of your blog or website, a link is an enlace…

We are going to the Control Panel of our blog - > design - > elements of Page - > add a gadget > HTML/Javascript and once there there paste the code that we copied earlier.

From our blog desktop access to appearance - > Widgets - > text (arrastrandolo towards the area where we want to integrate the camera) and once there paste the code that we have obtained in TrombiBlog.

I believe that only I can say that this widget will always show an image of the last person that the photo has been taken. Now that we know how to do it, you are free to decide whether you really need this gadget in your blog, or if it is not going to do more to remove professionalism to the site.

Here's a sample of what it would be. If someone wants to do a photo to prove the invention, who feels free to do so.

As always say that any comments will be welcome, and only ask that if you liked this article, the compartais with your contacts by the range of social networks below.

Earn with your website: webmaster tools

Earn with your website and can, thanks to advertisements. There are programs, the Internet, which enables it to serve ads within their domain and to receive compensation based on user traffic. If a web space, there are some tools that allow you to make your production work in network and earn money with your website through advertisements.Manage web space can be an extremely rewarding activity, but requires skills, resourcefulness and good organizational skills. The work of the publisher does not stop the creation of content, but requires the use of tools that can make the operation economically advantageous. To earn money with their site, a webmaster has a very effective tool: advertising. More and more companies, in fact, choose the network as a vehicle to promote its activities and require channels that are able to involve more possible recipients. Who provides a showcase for selling products or to accommodate listings for a fee, you can receive interesting sums, provided they know how to choose the most profitable for your site and can increase their visibility on the Internet. There are mechanisms that ensure affiliate commissions on the sale of products and services on behalf of consolidated programs and brands that can adhere to promotional campaigns and publishing advertisements on which you receive a percentage. In some cases, the remuneration depends exclusively on the traffic that your site can generate. In others, the actions that your users perform within the advertiser's site. Here are some tips to make money with your site.

Earn money with your site based on the number of users
Affiliate programs are systems that allow publishers to web pages to display advertisements and make money with your site thanks to the number of daily visits (pay per impression), the amount of clicks by users on each spot (pay per click) or to actions that, through the affiliate site, users perform within the sponsor's website (pay per lead). Fees vary depending on the number of views recorded, topics covered and the target destination of the affiliate site. Pay-per-impression campaigns are more profitable for high traffic sites, why commissions are, in essence, by number of views obtained. The value of individual impressions, however, depends on the relevance of the texts produced by the publisher with the search terms used by recipients that can be characterized as possible customers. Who browse the Internet, in fact, uses key-words that the search engine uses to identify the content more in line with the requirements of the reader. More pertinent are the contents of the site with respect to the terms typed by the user selection, his site will acquire visibility and, accordingly, interesse for potential advertisers. To know which sites can reap major benefits from pay per impression, you can visit the first position. The portal explains how to optimize your own web domain and earn with the site by choosing the most appropriate affiliate program.
Earn with your website according to the reference target
The mechanism of keyword advertising and particularly important in pay per click campaigns, which provide compensation only when the user clicks on the promotional message. In these cases, the advertiser buys directly the keyword under which to structure the text to match the sponsored link that allows him to accurately identify its recipient. This type of affiliate and particularly suited to sites that cater to a very specific target and the webmaster gives visibility to messages, to increase their chances of earning. Highly profiled sites can join successfully pay per lead programs, campaigns which pay the affiliate in case the user maintain a register or request information on the advertiser's site. There are also affiliate programs that allow you to receive percentages on direct sales, as in the mechanisms of the Internet franchise, or earn money with your site getting percentages on sales that the advertiser realizes at their users (pay per sale). The affiliate program allows you to promote Trade Affiliations within its domain mode campaigns pay per click, pay per sale, pay per lead. Some platforms, such as Banner Connect, allow you to manage multiple sites with one account, receive detailed statistics for each credit earnings on one account.

If you wish to confer an economic value to the work they do on the network and earn money with your site, consider carefully the tools that the web puts at your disposal. Earn money with your site and can, as long as you choose your affiliate program more suited to the characteristics of your domain.

Increase the security of WordPress

WordPress and widely recognized as the most powerful blogging platform and flexible available and there are millions of sites that work with him but his popularity, unfortunately, makes it one of the primary goals of evil intent (crackers). If you have a blog based on WordPress and important to keep it updated and treating the side of safety and as a starting point for protection I have three interesting plugins to try now:

WP Security Scan checks your entire WordPress installation and for each security flaw found, provides a series of suggestions for their closure.Login Lockdown by installing and activating this plugin every time someone tries to access your dashboard the IP address and time of login attempt is logged. If you perform more login attempts in a given period of time from the same IP address, the login is temporarily disabled by anyone. You can set at will the number of login attempts and the period of time.Remove My Version each time a visitor loads a page on your blog, Wordpress provides a line of text in the header that shows the version of WordPress you are using. This information may be used by an evil intent to attack your blog using specially designed methods for a specific version of WordPress. The removal of this information makes it much more difficult to "Pierce" your blog.
To install the plugin and simply click >> add new Plugins from your dashboard and look for the plugin via the name, then usually just one or two clicks!

To finish a couple of other tactics to strengthen the security of WordPress: use strong passwords and Bill, often creates a user with administrator privileges by deleting admin and finally keep everything always updated to the latest version available.

How to speed up a website or Blog

In April last year, Google has declared openly as the speed of a site is one of the determining factors in SERP (Search Engine Result Pages) and then in the SEO process performance of our site must be kept well monitored.

A few months ago I published a post that listed a series of tools to analyze in detail every single part of a website, using these tools and see how you can bring a maximum performance.

With all the tools available on the internet and easy to control the speed of a site and … Alas, most of us nine times out of ten discovers that their site and painfully slow.

We begin to see what could be the main causes of these delays ....

The easiest answer would be:

I open the browser and typing the URL if the page loads means and if it doesn't load anything on the site and Jun!
This method may work for testing the UpTime for a server but I should be willing to stay 24 hours x 7 days a week pressing refresh every second.

To see if the site in question at some point no longer reachable using that method and the online service Pingdom with graphs and tables show me the times of inactivity and sends me an email as soon as my site goes to some DownTime (also available in the app on iTunes).

You may think about an upgrade to your hosting plan (your site might be on a server shared with decrepit or hundreds of others) by switching to a VPS or a dedicated server you may solve the problem.Change hosting. Some hosting providers do not provide quality services and then search for a hosting service that places the highest priority on quality and support!
If you're going to change you recommend Hostgator hosting that and one of the best web hosting services on the planet.

But how long it puts ' I am the site to load a page?

The speed of loading pages in a site and as important as SEO and PageRank and some studies show that the majority of potential visitors of a site are not more than 6 seconds before giving up waiting for loading a page in the browser.

If the pages on your site takes more than 5 or 6 seconds before being displayed you are definitely losing the majority of visitors.

This means that your site has serious problems that must be absolutely correct. You must find the reason why the entire site or a page in particular and slow to the point you miss indexing and visitors: some Javascript, little images, flash objects and optimized too many useless widgets can weigh down or slow down very much a site to make it unusable.

Instant WordPress, a WordPress on-site installation or takeaway

Whether you are developer or simply news on WordPress, the stage platform Tester has cross for a local installation are always the same. Installing a server has the help of a software type WampServer, creation of a database and to finish installation of WordPress followed of a configuration. Only one problem, the transport! Indeed, if you want to find your tests at the four corners of the world, the only solution is to start over and then import your settings. Will not really practical, you agree...

While you say a small service for the installation and the export of the WordPress platform on a USB key for example? The idea you please? Say hello a moment WordPress.

Compatible Windows and removable media, Instant WordPress is a complete, portable WordPress development environment and fully autonomous. It integrated its own Apache, Php and MySql servers without any installation and is the prior book auto-configure with content already publishes (sections, pages, comments) allowing you to gain maximum time to test the faster your themes and extensions developed.

Simply install it on the media of your choice to enjoy all the functions of origin integrated in the WordPress CMS and this or that you are and from any computer. You can even install it on the Dropbox online! Rather convenient because in this case the there is more need of support, everything is done remotely...

Perfect for small testers as for major developers, now WordPress will be delight them passionnes CMS of the more famous in the world while adding a large dose of mobility.

How to write one article from another?

Have you already had wanted to write a suite has an article in another blog? Do you think that this will be seen as a lack of idea or inspiration? On the contrary do you believe that this can strengthen ties you have with the blogger in question?

To discover a way clear and nice to write a series of articles, follow the guide…

First look at this example. Beginning August 2011 I had written an article on the contact page and how improve to make it less empty. I gave a few examples of information to provide and I y presentais also the idea of a frequently asked questions.

After an exchange of comments on the different points of view of the FAQ, Cedric has himself written an article. Its approach has been to bounce on my FAQ idea to propose a section to respond has all mails customers using pre-recorded answers.

Why I show you ca? Because with a single article whose subject has main was even not the FAQ, Cedric bounces and created an original article on a related subject.

So for all those who lack ideas it perhaps a way to start a list of articles from those of others. Conversely, for those who were full of ideas but coming are they have already been dealt with can take a fresh look or give new lighting on a subject published on another blog.

To go further, an idea came to me this WE. Why not step write a series of articles on the same theme with several bloggers? The goal would be that the first blogger post an article on a topic chosen in common and then the second follows with a section on the same subject but different etc.

I think that ca can be an opportunity to strengthen ties in the community of the same domain. Also this would "travel" readers of different blogs between each participant and thus it may discover other blogs.

If you want to participate, would you:

have a blog about blogging, marketing, seo (referencing), effectiveness, motivation, social networks or although you can post articles in these areas, you can post an article in the a three, four days after the previous article, the date participation deadline is Sunday 13/11/2011, from this date a section will be published by a first blogger then it will be followed by the sections of all the other participants (all 3 a) (4 days) until all bloggers have post an article, each article should mention this article (for participation) and the previous section.
And thats all;) Comment so after this article by proposing me an idea of series of articles.

3 points to check for your blog at level 2

Previously we have seen what were the first steps to become a pro blogger. But now that you are - the, what to do? What is the suite of the path to advance in the pro blogging? How to continue learning all by increasing your authority as a blogger?

To discover three points in the road to professional blogging, follow the guide…

If you want to earn money with your blog, will need you a day the monetizing. And for this you do not 36 solutions. Either you sell the products of others (affiliation). Either you sell your time (services). Either you sell your own product.

I am deliberately not Adsense which will though on niche sites and has some specific blogs. I am also not articles sponsored because too random for a have a stable income.

And even if I think a good blogger pro must sell a bit of three pre - cites (membership, product, services), creation from nothing is often a carrier challenge of fears of anxieties. Yet, it is not very complicated.

To create your first product, you can therefore choose to:

In my opinion these are the three ways to create a simple product without too y reflect. The advantage is that your first product will be a first jet. And even if the purpose is to sell, it is especially to learn and make mistakes.

The creation, sale and promotion of your first product will give you bases for the suite. This will save in insurance and will also prove a your readers that you know to do something with your ten fingers.

Now that you have traffic, you have integrated a community and that you have friends, it is possible that talking about you. Good or evil, it is always a good idea to increase your fame.

Nothing good complicates, don't forget to return the favor if it sought to do an interview with you or if it you prepared free testimony (not precede to a service).

In the same sense, did not hesitate to seek articles prompts in other blogs, this allows to increase your visibility and establish your authority. Are you a reputation of expert advisor, it is not very difficult (even if sometimes long) and it is really paying.

It is unfortunately often. This is sometimes because of your success that you will attract the jealousy of some people. Other times it will be simply your ideas and your opinions which do not like.

In this case do you melez not to criticism. Deaf ear, this is quiet only. Any way, if you stay loyal has your commitments, you will have more friends than "of enemies". Interested-you, your community and totally ignore those who are you denigrate without reason. It is time lost that you have any interest to invest elsewhere.

I wrote an article on how some time ago managing comments on a polemic subject. So, you can inspire you to other "crisis situations".

Often at this stage you see blog for more than 6 months even a year. It is easy in these cases the see coming decouragement, loss of motivation. The long road traveled, despite meetings, discoveries and revenues, you always seems interminable.

It is in this kind of moment that should not let down. You say that a year is still very little. Of course in the world of blogging and the Internet is long, but a year is nothing more than a step. You'll cross a and if you want to last, arm of patience.

Hesitate not to do this was browse my Motivation and efficiency categories. I have myself already experienced several reductions in motivation and I can assure you that they have all been surmontees. Each descent makes me more experimentee and allows me to face the following more of facilitates.

-

That is therefore three councils a combine with the first three steps to begin in blogging. You therefore more able to move forward on the road to a pro blogger. And you what do you think of these three step further? Do you have made or are they on your to - do list?